Thursday, August 18, 2016

Prologue

"Many a small thing has been made large by 
the right kind of advertising."
-Mark Twain

Scrolling down the brainyquote website, to find the perfect sentence to start this blog, I stumble upon a Zenfone 3 ad. Well what do you know, it got me staring at the Asus page, drooling over the specs of this gem of a device for a while. Even though I'm aware that there are n other similar, even better  products in the market, there is high chances that I end up with this particular phone in my hand. All thanks to the strategically placed advertisement.

I've always been intrigued by the forces that persuade the human decision making process. As a consumer, the abundance of choices and the stimuli that comes along supporting each one of them has conspicuously complicated this process for every one of us. The objective of a "good advertisement", pursuant to consumers, is to cut down the choices and make the shopping experience easy and less time consuming.

Hoping to pursue a career in ad making, I've created this blog to share my visions, thoughts and ideas, some highly revolutionary, about this evocative art of promotion.

Stay tuned for more.